Global Elite Awards had the please to interview Nina, founder of Serene Body Health, recently named the Leading Luxury Natural Fragrance Brand 2025. Nina shared the personal journey that inspired the brand, the philosophy behind her products, and what sets Serene Body Health apart in the world of natural, non-toxic luxury fragrances.
From Horticulture to Healing Scents
Nina’s journey into perfumery began in nature. With a background in horticulture, she developed a deep fascination with plants and their ability to support health and wellbeing through herbalism and aromatherapy.
“I started crafting oil-based aromatherapy scents during a period of grief. The fragrances were designed to support mindfulness, lower cortisol levels, and promote deep breathing,” Nina explains.
Over time, she realized that conventional perfumes often contain harmful chemicals that can affect hormonal health. This insight inspired Nina to create a range of natural products, including Eau de parfums and scented magnesium body oils, designed to be both luxurious and health-conscious.
“Our philosophy is self-care and mindfulness backed by neuroscience. We create space and time for ourselves through thoughtful, sustainable, and healthy products that support whole-body health.”
Crafting Fragrances with Purpose
For Nina, fragrance development is a deeply intuitive and personal process. Inspiration comes from life experiences, personal growth, and natural cycles, as well as the spiritual and medicinal properties of plant-based ingredients.
She explains that formulating a new fragrance involves creating multiple versions, allowing scents to evolve, and collaborating with manufacturers to bring the best iterations to life. This process ensures that each fragrance is both luxurious and therapeutically supportive.
Natural Luxury for Emotional Wellbeing
Serene Body Health stands out in the fragrance market by offering a variety of natural, non-toxic scent experiences. The brand’s collection includes oil-based roll-on perfumes, alcohol-based Eau de parfums, and scented magnesium body oils.
“Our scents are designed to support emotional health, reduce cortisol levels, and help people feel more present and connected to themselves,” Nina says.
By offering multiple applications and scent layering options, the brand allows customers to create bespoke, intimate scent rituals that elevate self-care into a holistic experience.
Fragrance as a Tool for Mind and Body Health
Nina is passionate about the connection between scent and emotional wellbeing. Because the olfactory system is directly linked to the brain’s emotional centers, fragrances can influence mood, evoke memories, and reduce stress almost instantly.
“Plant-based scents have the biggest impact on mood and physical health because they’re free of toxic chemicals that can interfere with the endocrine system,” Nina explains.
In addition, Serene Body Health donates $1 from every sale to youth mental health initiatives and has recently partnered with the Pituitary Foundation in Australia. The brand frequently supports women’s health causes and promotes awareness around natural, health-conscious self-care practices.
Looking Ahead: New Collaborations and Scents
As for the future, Nina is full of excitement and plans for growth. She teases an upcoming perfume collaboration early next year, along with a new Serene Body Health fragrance collection. Additionally, she’s working on formulations for another brand, bringing her expertise and holistic approach to even more fragrance experiences.
“Stay tuned — there’s a lot of exciting innovation coming in the next year!” she says.
Serene Body Health is more than a fragrance brand; it is a celebration of nature, wellness, and mindfulness. By blending luxurious, plant-based ingredients with a purpose-driven philosophy, Nina has created products that not only smell exquisite but also support emotional and physical health, making her brand a standout in the world of natural luxury fragrances.
